Florianópolis, one of Brazil's beach capitals, reopens for shoots

Catherine Balston • 5 June 2020

The capital of Santa Catarina state in the south of Brazil, with no covid-19 deaths in the past month, restarts productions and publishes safety protocol for the audiovisual sector

Florianopolis beach in Brazil
Whilst large parts of Brazil remain in lockdown to contain the spread of coronavirus (follow our daily updates here), the South of Brazil is getting back to work, including its audiovisual sector. Porto Alegre, the capital of Rio Grande do Sul, is accepting new requests to film in public places. Florianópolis, the capital of Santa Catarina, has gone a step further, authorising all types of filming to take place from advertising to film shoots, TV series, documentaries, stills photography and corporate shoots. It has also published its own safety protocol for protecting crews from contracting covid-19 on productions of any size (read a summary of the protocols).

The beaches of Florianópolis are some of the best in Brazil which makes it a popular tourist destination in the summer. Better known as "Floripa" it is home to nearly half a million people and has a thriving production sector, with film studios, equipment rentals, accommodation and a thriving cultural scene. It can be a cheaper alternative to Rio de Janeiro, especially for beach or nature scenes, and has been the location of choice for a number of award-winning Brazilian films and TV series. It's also just an 80-minute flight from international hub São Paulo.

At the end of May, the municipal government in Florianópolis announced that the audiovisual sector could resume its activities. This is a marker in the sand for the production sector in Brazil, and a chance to restart conversations with clients looking to get their productions moving again, whether by sending small crews to Brazil (travel restrictions for non-Brazilians are due to be lifted on 22nd June) or outsourcing end-to-end productions to Brazilian production companies.

Story Productions is a full-service creative company, working from concept development to casting, location scouting shooting and post-production. We are a multilingual Brazilian crew specialised in working with foreign clients.
Centro in Florianópolis

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