Behind the scenes of a remotely directed corporate shoot
Using green screen to film a corporate interview in São Paulo, with a director in the UK following the studio camera feeds in real time
The show must go, as they say in show business… and in the world of corporate communications too, we say.
Restrictions on travel during the pandemic have not stopped production companies from shooting corporate films around the world; in most cases it’s actually made things easier. This is thanks to live streaming technologies which have made remote directing just business as usual these days.
For Story Productions,
live streaming has become a standard part of the Brazil
production services we’ve offered over the past year. From shooting documentaries in the Amazon or Brazil’s favelas with directors calling the shots on the other side of the world, to producing broadcast-quality webinars, the possibilities are as broad as our clients’ briefs.
Last month, we loved working for UK-based events production company
Dutch & Brit on a corporate video shoot for a virtual event being hosted by a consumer goods multinational. Dutch & Brit hired us to film an interview with a senior executive from the company's Latam headquarters in São Paulo, which we set up in a studio with green screen and a teleprompter. The director in the UK was hooked up to our camera feed and able to not only conduct the interview but set up the precise framing of each take.
The video and audio material recorded from the shoot was with the client and ready for them to use in post-production by the end of the day. With 1GB/second upload speeds, we can have rushes over to our clients within minutes of the shoot's wrap. Story Productions provided a DOP, sound technician and a teleprompter operator.
How can we help you produce or film your corporate shoot?
Get in touch.
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